A B2B platform for an international fashion brand.

An international fashion brand needed a new way for trade customers to discover and order collections when in-person selling stopped.

When showrooms closed, ordering moved online.

During the pandemic, an international fashion brand approached Glenndilen Digital to create an interactive B2B experience for its trade clients. Buyers who would normally visit showrooms needed an engaging way to explore collections and place orders remotely.

We extended CS-Cart well beyond a standard retail storefront, shaping the platform around how trade buyers work: account-specific access, collection-led browsing and ordering designed for business customers rather than one-off shoppers.

Client
International fashion brand
Platform
CS-Cart, bespoke B2B
Focus
Trade ordering experience

What the work involved.

The project combined our CS-Cart development experience with bespoke business rules, administration tools and integrations. The priority was a trade experience that felt as considered as the brand itself, backed by the operational detail buyers and staff needed.

If you are planning something similar, we start by mapping account roles, catalogue ownership, ordering rules and the systems that need to exchange data. Explore B2B ecommerce.

  • Trade-focused browsing and ordering
  • Account-based access and rules
  • Bespoke admin and integration work
Quick order
Trade accountPrice list B30-day terms
SKUProductYour priceQty
JKT-OL-MWaxed jacket, olive, M£68.4024
GIL-NV-LQuilted gilet, navy, L£41.2012
SCF-TTWool scarf, tartan£14.806
12+ price break appliedPlace order
Illustration of the kind of interface involved, not a screenshot of the client system.

Tell us about your store.

Whether it is a fix, an upgrade or a bespoke platform, share the details and Glenn will reply with a clear next step.

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